Our contests and BLADE Show coverage generated a lot of engagement.. This organic traffic boosted our reach significantly. Instead of sending money to Suckerberg, we mailed out a lot of swag from the show and bought a great knife from custom maker Kim Breed. We have tallied the results, and are ready to send out the knife.
In reality, there wasn’t a whole lot to tally. Only Zach S. had people contact us that they were referred by him. Eight of his friends wrote in to give him credit. That was it. I was able to tell that a couple of you tried by sharing our contest post and asking your friends to help. While no one contacted us on your behalf, I have a copy of Creek Stewart’s new book Survival Hacks for one of you and a CRKT hat for the other. I will contact you on the FaceBook side of things to take care of that.
I do need to disclose that I know Zach personally. I met him in the security line in the Detroit airport several years ago. Turns out he is a part-time fishing guide and we exchanged contact info. We became friends on FaceBook, but we have spent a grand total of 10 minutes or so in each other’s presence. David can verify that there were 8 messages crediting him if anyone wants to call shenanigans.
Please continue to like, comment and share on our FaceBook page. I can’t stress enough how much this helps us. While you are at it, please follow our Twitter feed (@knifetruth) and Instagram (also @knifetruth). After getting dissed by BLADE Show in our quest for media passes this year, we are on a mission to up our social media game.